HUNTINGTON BEACH, Calif., — Confie, the largest personal lines distribution company in the U.S., is making it’s first-ever venture into team sports sponsorship. The company has signed a premium sponsorship agreement with NASCAR’s Trackhouse Racing team — co-owned by Justin Marks and rapper Armando Christian Perez (Pitbull) — and its No. 99 Chevrolet Camaro, driven by Mexican-American driver Daniel Suárez, for the remainder of the 2021 NASCAR Cup Series season.
For the final 28 races of the 2021 NASCAR Cup Series season, Freeway Insurance logos will adorn the lower quarter panel on the 29-year-old Suarez’s No. 99 Chevrolet, team uniforms, team transporter and pit equipment, as well as his uniform and helmet. Freeway will also serve as the primary sponsor on the No. 99 at the Oct. 17 Cup Series race at Texas Motor Speedway in Fort Worth.
“We are proud to join Trackhouse Racing and further our relationship with Daniel Suárez as NASCAR fans are an ideal audience for our products and services,” said Cesar Soriano, Chief Executive Officer of Freeway Insurance, who hopes to create a national advertising campaign featuring Suárez. “We were inspired by Daniel’s personal story as one of the world’s top stock car drivers, and by his performance on the track. We are thrilled to work with Daniel as a trusted ambassador of our brand.”
Early in 2021, Freeway began a personal sponsorship with Suárez, a native of Monterrey, Mexico, who notably stands out as the only foreign-born national series champion in NASCAR history with his 2016 Xfinity Series title.
“I am very excited to represent Freeway Insurance because they provide necessary services at affordable prices for those who need it most,” said Suárez, who finished fourth in the most recent Cup race held at Bristol (Tenn.) Motor Speedway on March 29. “I love that the Freeway Insurance campaign will be in English and in Spanish and that Freeway is also putting our young team on a national stage with their advertising. That’s important as we continue to win over NASCAR fans.”
As the largest auto insurance and personal lines distribution company in the U.S., Freeway Insurance offers basic to premium insurance plans in auto, truck, commercial vehicle, fire, flood, renters, small commercial, motorcycle and recreational vehicle insurance products. They offer access to more than 150 insurance carriers nationwide through more than 500 Freeway Insurance retail locations, online at www.freewayinsurance.com or over the phone.
“We are patiently building this organization with a long-term vision and hard work,” said Trackhouse owner and founder Justin Marks, whose team debuted in the 2021 Daytona 500. “We are honored Freeway Insurance chose to join us and we know the NASCAR community will embrace its participation with Trackhouse Racing.”
Freeway Insurance joins Trackhouse Racing’s family of corporate partners that include CommScope, Camping World, Coca-Cola, iFLY, K1Speed, PUMPiTUP and Chevrolet.
Established in 2008, Confie is the nation’s leading personal lines insurance distribution company. Today, Confie meets customers wherever they are – with more than 750 retail locations in 23 states, the Bluefire general agency, and a telephone and online service in all 50 states. With flexible insurance options, outstanding value, and convenient service, Confie’s goal is to be the most trusted source of insurance solutions so its customers can have peace of mind. Confie is a portfolio company of ABRY Partners. For more information about Confie visit Confie.com.